Rochelle works for Intrepid Travel, a tour operator offering small group adventure holidays in over 100 countries. Her role as Intrepid Travel’s Global B Corp Impact Manager is to help the company genuinely and actively embed and integrate sustainability reporting and positive impact into all aspects of the business. 

 Rochelle has spent her career conducting consumer, economic, market, ESG and policy research and has held senior roles within the tourism sector, most recently focused on sustainability reporting and B Corp certification. 

Rochelle’s enjoys sharing practical tools and examples of how companies can shift towards more proactive sustainable behaviours and in supporting the evidence base for how businesses can benefit through adopting more sustainable and citizen-led practices. She is continually advocating for a more responsible travel industry that benefits both the people and places we visit. 

She is also the co-chair of the UK group Travel by B Corp, a Trustee of The Travel Foundation and a trained beekeeper.