Tourism Jasper, the official marketing organization for Jasper and Jasper National Park, showcases Jasper as it really is: an awe-inspiring and authentic Rocky Mountain destination full of charm and adventure. As CEO, Tyler is dedicated to ensuring the organization delivers on this promise and the entire community benefits from the impact of the visitor economy.

With nearly 20 years of strategic marketing and business development experience in the tourism and event industry across North America, Tyler has worked with some of the largest globally recognizable brands and events to develop and implement their strategic visions. Tyler has served on several industry and community advisory boards around Alberta focused on collaborative marketing and product development.

Tyler enjoys exploring the many adventures in the Canadian Rockies with his wife and two daughters, is an avid downhill skier and has a passion for youth sport and development.